Lights, Camera, Action! Learn how to identify the right tools for the job; from using existing items lying around the office, to making informed and affordable purchases for enhanced video production.
Learn how to construct your message in order to storyboard, plan, direct, and shoot your footage. Once your footage is captured, you'll learn to log it and edit or compile it to best convey the key messages.
Learn the basics of content packaging. Packages ensure that all content being developed by your team(s), follows a pre-defined format. From interviews to documentaries, and everything in between.
Video is great - but it's not the answer to all. You will learn to identify prime opportunities for video as a means to communicate. Know when and how to use video to effectively and efficiently reach your audience.